Terawatt

How we achieved a 602.51% increase in organic search traffic

The core strategy centered on “creating the best page on the internet to match the query”—aligning perfectly with what Google prioritizes.

Client Results

+356.73%

increase in website visitors

+602.51%

increase in organic search traffic

+428.58%

increase in the conversion rate

Jan 15 – Jul 15, 2023 vs Jan 15 – Jul 15, 2022

Backstory:

Terawatt, a leading EV Charger installation provider, partnered with Trades Focused with well-defined goals:

Boost organic website traffic through improved search visibility
Enhance SEO rankings for key sales-focused terms, particularly the keyword “EV Charger Installation Sunshine Coast”
Increase overall organic sales revenue

The Challenge:

Operating in a competitive market, which required patience for results to materialize
Numerous on-page SEO issues impacting performance
Problems with structured data and schema markup affecting search engine understanding
Analytics revealed low click-through rates, primarily due to a lack of compelling, persuasive content
Keywords were misused or improperly placed on website pages
Content did not consistently align with user intent
Landing pages were not optimized according to best practices

Strategic SEO Plan:

Design stunning, fast, and contextually relevant landing pages to drive explosive organic traffic growth for Terawatt, supported by 100% white-hat, high-quality link-building strategies focused on authority and value.

SEO Campaign at work:

A thorough analysis of all possible ways a searcher might seek this information, including the optimal order of its presentation, was conducted
Technical content updates were implemented, structured data was added, and on-page SEO was optimized following a detailed checklist, all completed before initiating the link-building campaign
Identifying and sourcing high-quality links tailored to their industry and aligned with the strategies of its competitors
Securing top-quality backlinks with optimal metrics to maximize results, focusing on links with a Domain Rating (DR) of 30 to 80+, a spam score below 5%, and a minimum organic traffic of 1,000
A monthly budget of $10,000 USD was allocated to build 75 to 125 high-quality links, successfully increasing their Domain Rating (DR) from 50 to 80. While the investment was substantial, it was necessary to achieve the desired results

Organic traffic increased by 602.51% during the first active months of SEO (January – July 2023)

(Organic traffic trends continue to increase month-over-month.)

Problem-solving content:

Uncovering the Core Need: This involves delving deeper into the initial request, often collaborating with the requestor, to identify the underlying problem or true need
Utilizing a Variety of Tools: A broad range of problem-solving tools—such as flowcharts, strategy maps, mind maps, concept maps, and charting software—is employed to thoroughly analyze and address the issue
Objective Solution Prioritization: Alternatives are evaluated and selected without bias, aligning with brand goals. The resulting content is designed to be comprehensive, ensuring that all aspects of the problem are addressed for optimal results
Continuous Monitoring and Improvement: Ongoing evaluation measures are established to monitor long-term results, enabling continuous refinement and improvement of the solution

TRUSTED BY THE EXPERTS

Reviews from our Clients

For Trades Focused, we’re all about you. So your needs come first.
We’re here for you every step of the way. Let’s do this together.

"We wanted highly strategic and once we got a few weeks into our link building campaign with Trades Focused, we knew we got that. Overall, what we value most about them is they under promised and over delivered, so thanks!"

“I had so many bad SEO experiences in the past that I almost gave up before a friend recommended me to Trades Focused. And oh boy our business has never looked back since, growing exponentially each year.”

"From the first moment I spoke to Trades Focused I knew they were different from the rest. They executed our SEO strategy seamlessly to deliver outstanding results, allowing us to grow rapidly."

"Kieran from Trades Focused is the man! Always cuts straight to the chase and his ability to do this is reflected in the amazing SEO results he has achieved for us. Don’t bother with any other SEO company, these guys are just number #1 easily! "

"It took time for our brand to get results but now we’re extremely happy with the volume of our monthly sales. But what we love most about Trades Focused is their ability to communicate flawlessly in every situation. Just awesome!"

"Kieran from Trades Focused has knowledge that is unsurpassed in the industry. He’s just a great problem solver for our business. Overall, Kieran helped us achieve an organic presence that is more than we expected. Great stuff!"

Success Page Results:

Again, it must be noted that Terawatt were spending close to USD 10,000 per month on link building. This is around the ballpark figure for most big companies when it comes to their link building activities. It’s a huge part of ongoing SEO growth and Terawatt spent a lot of resources on it which is why they’ve got such incredible results.

So after 6 months during a long-term SEO campaign with Trades Focused, Terawatt (from link building alone) has:

Increased organic traffic going from roughly 2000 per month to 25000 – 30000 per month
Seen multiple keywords being registered monthly
Ranked over 688 keywords in the top 10 and many in the top 3