Frequently Asked Questions
Our FAQs for Digital Marketing provides answers to the most common questions Trades Focused gets asked
General Questions
What services does Trades Focused offer?
We specialize in digital marketing for the trades and construction industry, including website design, SEO, social media management, paid advertising (Google Ads, Facebook Ads), content creation, and email marketing.
Why should I choose Trades Focused over a general marketing agency?
Unlike general marketing agencies, we understand the unique needs and challenges of the trades and construction industry. Our strategies are tailored to attract leads, enhance brand visibility, and convert prospects specifically in this niche.
What industries do you work with?
We focus exclusively on trades and construction businesses, including builders, electricians, plumbers, landscapers, contractors, and related professions.
Proven Blueprint
Tell us more about your proven blueprint?
We have studied hundreds of websites that converted poorly to formulate our proven blueprint that serves as a master plan for all websites. It contains a hierarchy of website needs that covers functionality, reliability, understanding, attraction and performance.
Why is a proven blueprint so critical to success?
Simple: “Web design without functionality is like a sports car with no engine.” Thus, we deliver strategic and design-focused premium websites (underpinned by technical excellence) that keep customers engaged and invested in your brand.
Website Design & Development
How long does it take to build a website?
The timeline depends on the complexity of your project. On average, it takes 4-6 weeks for a standard website. More complex sites with custom features may take longer.
Do you offer ongoing website maintenance?
Yes, we offer website maintenance plans to ensure your site stays secure, up-to-date, and optimized for performance.
Search Engine Optimization (SEO)
How long does it take to see results from SEO?
SEO is a long-term investment. Most clients see noticeable improvements within 3-6 months, with significant results typically achieved in 6-12 months.
Can you guarantee first-page rankings on Google?
While no agency can guarantee first-page rankings due to constantly changing algorithms, our proven SEO strategies are designed to improve your visibility and drive organic traffic over time.
Social Media Marketing
Which social media platforms are best for trades and construction businesses?
Platforms like Facebook, Instagram, and LinkedIn work well for trades and construction businesses to showcase projects, engage with customers, and build credibility.
How often should I post on social media?
Consistency is key. We recommend posting 3-5 times per week, but the ideal frequency depends on your specific goals and audience.
Paid Advertising
What is the minimum budget for Google Ads or Facebook Ads?
While there’s no strict minimum, we recommend starting with at least $500-$1,000 per month for effective results. Budgets can be adjusted based on your goals.
How do you track the performance of ad campaigns?
We provide detailed reports that track metrics like impressions, clicks, conversions, and ROI to ensure your ad spend delivers results.
Content Marketing
Why is content important for my business?
High-quality content showcases your expertise, builds trust with potential clients, and improves your website’s SEO, helping you stand out in a competitive market.
Do you create content for my business?
Yes, we handle everything from blog posts and case studies to social media updates and email campaigns tailored to your target audience.
Getting Started
How do I get started with Trades Focused?
Contact us via our website, phone, or email to schedule a consultation. We’ll discuss your goals and create a customized marketing strategy.
Do you offer contracts or flexible plans?
We offer both options. You can choose between flexible month-to-month plans or long-term contracts depending on your needs.
Do you offer services for small businesses?
Absolutely! We work with businesses of all sizes and tailor our strategies to fit your budget and goals.